Every engagement runs on the same I²OS framework — Insights, Infrastructure, Implementation, Optimization. The product changes based on what the business needs. The method doesn’t.
A behavioral read of your internal communications, external narrative, and the gap between them. AI-led diagnostics on content, culture signals, and customer-facing voice. Output: a written assessment with the three patterns you need to fix first.
Eight hours. One founder. One strategist. We pressure-test your positioning, rewire your narrative, map the next 90 days of comms, and build a plan your team could execute on Monday. Includes pre-work diagnostic and a post-day implementation guide.
I plug in as your part-time marketing lead. Monthly strategy, content and campaign oversight, executive comms support, vendor integration, and accountability calls. The PluggedIn collective handles execution when scope demands specialists.
An ongoing monthly engagement that replaces the posting calendar with a content system. Audience diagnostic, pillar structure, channel logic, and a rolling production plan that feeds — not drains — the business. No templates. Scope flexes month to month.
End-to-end launch plan — story, sequence, PR cycle, partner coordination, internal comms, and the metrics we’ll actually watch. A one-time engagement scoped across 3, 6, or 9 months depending on project size: architecture, rehearsal, live. Goes beyond “announcement.”
We fix how leadership talks to the team before we fix how the team talks to the market. Meeting rhythms, memo structure, announcement cadence, manager-to-IC translation. The behavioral layer nobody is measuring.
A one-off, self-serve audit of your LinkedIn presence. Audit → diagnosis → profile redesign recommendations → 30-day implementation guide. The fastest way to align your executive positioning with the signal you want to send. Delivered as a PDF within 5 business days.
The Culture & Brand Audit is the entry point for every other engagement. It’s the cheapest way to know which service you actually need — and whether you need one at all.
“I’d rather tell you we’re not a fit after an audit than sell you a retainer you don’t need. That’s the whole practice.”